• You can not copyright an idea;

• You can only copyright the way the idea is “expressed.”

• You can use the same idea but your expression of that idea must be unique.

• Ask whether the customer owns the material. He may have created it, an employee may have created it or he may have purchased it.

• If not, ask whether the customer has permission to use the material (a license) and what the license allows the customer to do with the material.

• Otherwise do not use the copyright material.